OUR PRINCIPLES
WE BELIEVE IN PEOPLE POWER
The best ideas come from the bottom up. Through our generous design approach, we involve people from the start in coming up with their own solutions to the big problems we face. This movement building approach is central to how we work - and key to developing big ideas that can grow quickly.
WE ARE ENTREPRENEURIAL
To solve complex problems, we take an imaginative, can-do approach to understanding the issue, bringing people together to explore what’s possible - all with a view to coming up with a solution that works. Faced with a climate crisis, we know that there is no time to waste.
WE ARE GENEROUS
We use our design skills to develop creative, collaborative projects that are regenerative - in other words as generous as the natural world. Our projects tap into the generosity that you find in communities - helping us to create high impact “practical circularity” projects. And we know there’s no time to waste, so we’re always generous with what we know - and we share what we know, and what we learn, openly.
WE THINK BIG
Through our generous design approach, we focus on the bigger picture - acknowledging how change needs to happen at a number of levels. Yet we recognise how powerless we often feel, so by being rooted in local communities, we aim to build grassroots movements that can create systemic change.